Print is Dead? Not Here

Great article spotlighting one small town newspaper that has actually grown advertising and subscription base in this digital age.  From the New York Times:

Practically every morning begins with a thud on the driveways of the roughly 50,000 homes here. The newspaper has arrived.

That newspaper, The Villages Daily Sun, which exhaustively covers this rapidly growing retirement community in Central Florida, is in the midst of a boom that few other papers can even imagine. According to the Alliance for Audited Media, the Sun’s weekday circulation of 55,700 is up 169 percent since 2003. Over the same time, weekday newspaper circulation across the United States has dropped 43 percent. (The Orlando Sentinel, the region’s largest newspaper, is down 53 percent.)

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